Khromatik produced a social-first promotional video package for Ascendro's DevOps SaaS product — a 1:1 cut plus three short clips derived from the same film for feeds and ads.
DevOps platforms are hard to sell with generic screen recordings. The product needed a distinctive video system that explains value without drowning the viewer in features, and that works on LinkedIn and short-form social.
One production, multiple social formats. The square cut carries the full story; the three shorts keep a consistent brand tone for shorter feeds and ads.